Out of the ordinary marketing
Marketing, it’s hard to think outside the box sometimes to create something that people will remember and see every day. We’re not saying you must copy an FHM-type stunt of projecting a naked Gail Porter onto the house of commons, but we are saying use the tools given to you to circulate what you want to market.
Rewards type: What’s Hot?
The aim of a reward is to show your employee that their work is valued. When receiving a reward it serves as motivation to keep improving their quality of work.
Women Who Mean Business
Forget ‘behind every successful man is a woman’ – behind every successful woman there’s a tribe of more women who have her back. There are so many influential w...
How SMART are You at Goal Setting?
Obvious as it may sound, setting goals and objectives is absolutely key to your programme being successful. Everyone is aware of the acronym SMART (Specific, Measurable, Achievable, Relevant and Time-bound). However, what’s important here is the A = Achievable.
Getting it Right the First Time
Generating sales and ensuring a healthy pipeline for the future is one of the biggest ongoing business challenges. Whilst marketing plays its part, sometimes a tactical sales incentive is what’s needed to really focus on a specific product or react to changes in the marketplace.